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Brad Jenkins

Brad Jenkins, President and CEO of CloudNine Discovery, has over 20 years of experience leading customer focused companies in the litigation support arena. Brad has authored many articles on litigation support issues, and has spoken before national audiences on document management practices and solutions.

Doug Austin

Doug Austin, Professional Services Manager for CloudNine Discovery, has over 20 years experience providing legal technology consulting and technical project management services to numerous commercial and government clients. Doug has also authored several articles on eDiscovery best practices.

Jane Gennarelli

Jane Gennarelli is a principal of Magellan’s Law Corporation and has been assisting litigators in effectively handling discovery materials for over 30 years. She authored the company’s Best Practices in a Box™ content product and assists firms in applying technology to document handling tasks. She is a known expert and often does webinars and presentations for litigation support professionals around the country. Jane can be reached by email at [email protected]

According to IDC, Big Data is Only Getting Bigger – eDiscovery Trends

December 18, 2012

By Doug Austin

 

According to the International Data Corporation (IDC), big data is only getting bigger.  In the publication IDC iView "Big Data, Bigger Digital Shadows, and Biggest Growth in the Far East," (sponsored by EMC), which is excerpted here, the “digital universe” is growing even faster than we thought.

As the report notes: “at the midpoint of a longitudinal study starting with data collected in 2005 and extending to 2020, our analysis shows a continuously expanding, increasingly complex, and ever more interesting digital universe.”  IDC's sixth annual study of the digital universe contains some interesting findings, including:

  • From 2005 to 2020, the digital universe will grow by a factor of 300, from 130 exabytes to 40,000 exabytes, or 40 trillion gigabytes (more than 5,200 gigabytes for every man, woman, and child in 2020). From now until 2020, the digital universe will about double every two years.
  • The investment in spending on IT hardware, software, services, telecommunications and staff that could be considered the "infrastructure" of the digital universe and telecommunications will grow by 40% between 2012 and 2020. As a result, the investment per gigabyte (GB) during that same period will drop from $2.00 to $0.20. Of course, investment in targeted areas like storage management, security, big data, and cloud computing will grow considerably faster.
  • A majority of the information in the digital universe, 68% in 2012, is created and consumed by consumers — watching digital TV, interacting with social media, sending camera phone images and videos between devices and around the Internet, and so on. Yet enterprises have liability or responsibility for nearly 80% of the information in the digital universe.
  • Only a tiny fraction of the digital universe has been explored for analytic value. IDC estimates that by 2020, as much as 33% of the digital universe will contain information that might be valuable if analyzed.
  • By 2020, nearly 40% of the information in the digital universe will be "touched" by cloud computing providers — meaning that a byte will be stored or processed in a cloud somewhere in its journey from originator to disposal.
  • The first Digital Universe Study was published in 2007.  At that time, IDC's forecast for the digital universe in 2010 was 988 exabytes (in 2002, there were 5 exabytes in the world, representing an estimated growth of 19,760% in eight years).  Based on actuals, it was later revised to 1,227 exabytes (an actual growth of 24,540% in eight years).  So far, data is growing even faster than anticipated.

The report excerpt breaks out several graphs to illustrate where the digital universe is now and where it’s headed, showing how, as IT costs rise, the costs per GB will fall considerably and also showing the “geography” of the digital universe, with the US currently accounting for 32% of the digital universe.  According to IDC, the share of the digital universe attributable to emerging markets is up to 36% in 2012 and is expected to be 62% by 2020.

Obviously, this has considerable eDiscovery ramifications as data within organizations will continue to grow exponentially and a combination of good information governance programs and effective retrieval technology will be even more vital to keep eDiscovery manageable and costs in check.

So, what do you think?  Do you have a plan in place to manage exponential data growth?  Please share any comments you might have or if you’d like to know more about a particular topic.

Disclaimer: The views represented herein are exclusively the views of the author, and do not necessarily represent the views held by CloudNine Discovery. eDiscoveryDaily is made available by CloudNine Discovery solely for educational purposes to provide general information about general eDiscovery principles and not to provide specific legal advice applicable to any particular circumstance. eDiscoveryDaily should not be used as a substitute for competent legal advice from a lawyer you have retained and who has agreed to represent you.
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